AZ Babes & Brews - Branding
About the Brand
With a passion for coffee, connection, and community, AZ Babes and Brews has created a welcoming space for it all. Showcasing the Arizona community through heart-led events and social postings, AZ Babes and Brews takes her community along to connect and foster business relationships with one another through a networking lens.
Our Contribution: Branding
AZ Babes and Brews was looking for a branding that encapsulated her core values of belonging, compassion, groundedness and confidence with a splash of coffee. Coffee is a prominent part of connecting her community so we made sure that was translated into her submarks and color palette while keeping it natural and calming.
Our Favorite Part
With leaning into the coffee community aspect, we were able to play around with the design elements to showcase the “coffee shop next door” atmosphere. Designing the font into different design elements & submarks was our favorite way to get creative with the vision.